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The Louis Vuitton Artz store is located in Pedregal, one of Mexico City’s most iconic areas, known for its rich artistic heritage and architectural landmarks like Diego Rivera’s Studio, UNAM, and the Anahuacalli Museum. Inspired by this cultural background and the volcanic stone landscape, the store’s façade was designed to resonate both at an urban scale and through human sensory experiences. Utilizing Mexican expertise in concrete, the store emerges as a monolithic structure with sharp geometry.

The brand’s signature logo was abstracted into a repetitive pattern that also serves a structural purpose. The collaboration with Predecón helped bridge the gap between concept and execution, requiring precise detail and close teamwork. The façade’s structure works independently from the plaza’s, with each concrete module supported by an unseen double metal grid around the perimeter. The closed façade facing the Periférico road features a challenging 66-degree incline, demanding meticulous assembly.

The façade, composed of over 700 prefabricated concrete pieces, creates a dynamic play of light and shadow, transitioning from solid to porous patterns. This design not only lightens the mass and highlights interior views at a pedestrian scale but also establishes the store as a visual landmark within the urban context.